Nashville Unsupervised

Own the robotaxi moment in Music City

A five-vehicle Tesla fleet built for tourism, nightlife, and the new East Bank era — starting with 3 Model Y and 2 Cybercab.

Tourism-first Local brand

The market

Nashville is a visitor economy on a tear

17.4M

Visitors to Davidson County in 2025

$11.6B

Visitor spending in 2025 (record)

$12.2B

Forecast visitor spending in 2026

That is roughly $32M a day moving through hotels, Broadway, food, and transportation — and transportation is already ~19% of visitor spend.

Sources: Tourism Economics / TN Dept. of Tourist Development reporting on 2025 Davidson County results.

Why now

Stadium district + Super Bowl decade

New Titans stadium

Enclosed NFL venue targeted for February 2027 completion and the 2027 season. Officials already point fans to rideshare and remote parking — fewer on-site spaces than today.

East Bank buildout

~550 acres of riverfront growth: housing, hotel, retail, plazas, bridge upgrades — staging toward major events including the 2030 Super Bowl.

NFL stadium at night with football on field

Opportunity

Tourism trips love clean, cool, car-free mobility

Broadway groups, bachelorette weekends, downtown dinners, East Bank game days, airport-to-hotel hops.
Waymo already proved Nashville will ride driverless — inside the Briley loop, now also on Lyft.
Tesla is not in Tennessee yet. That gap is the opening for a local fleet brand with content, waitlist, and tourism muscle.

Waymo — already live in Nashville

Model Y robotaxi — Tesla not in Tennessee yet

Product

Five vehicles. Tourism-ready mix.

3 × Model Y

Five seats, luggage, airport runs, family and group tourism. The workhorse for Music City demand.

Phase 1 ready

2 × Cybercab

Purpose-built two-seat robotaxi energy for short downtown hops and high-visibility fleet branding.

Density play

If Cybercab timing slips, Phase 1 runs all Model Y and still hits tourism corridors on day one.

Illustrative fleet lineup — 3 Model Y + 2 Cybercab

Tailwind

Visitor spending keeps climbing

2024–2026/2027 and 2036 figures follow public Tourism Economics / state tourism reporting and forecasts. 2030 bar is an interpolated estimate for deck storytelling.

Illustrative projections

Five-car fleet — annual revenue

Illustrative only — assumes rising utilization as autonomy and tourism demand stack. Not a guarantee. Not audited financials.

Unit economics · mature vehicle

Per vehicle, per day

$450

Target revenue per vehicle per day

18 hours

Target operating window each day

$180

Target daily profit per vehicle after energy, cleaning, insurance, and maintenance

How the day stacks

$450 revenue — tourism peaks: weekends, CMA Fest, NFL Sundays, downtown nights.
~$270 opex — energy, cleaning, insurance allocation, maintenance, software/platform fees.
$180 daily profit — about 40% of revenue left after those operating costs (before debt service and corporate overhead).

Optimistic planning targets for investor conversation. Real quotes for insurance, energy, and cleaning still required.

Fleet math

Five cars at the mature daily target

Scale	Revenue	Daily profit
1 vehicle / day	$450	$180
5 vehicles / day	$2,250	$900
5 vehicles / week (7 days)	$15,750	$6,300
5 vehicles / month (~30 days)	$67,500	$27,000
5 vehicles / year (~300 operating days)	$675,000	$270,000

Same target every row: $450 revenue and $180 profit per vehicle per day, then multiply by fleet size and days.

Illustrative mature-case math. Early years run below these targets while the fleet ramps.

Go-to-market

Brand already on the street

Content engine

YouTube and X as Nashville Unsupervised — real Waymo and Tesla coverage from Music City, not stock footage.

Tourism corridors

Broadway, Midtown, East Bank / stadium, airport hotels, Lower Broadway nights, festival weeks.

Website hub: nashvilleunsupervised.com · Waitlist and partnerships after the LLC and first cars.

Capital use

Build the fleet behind the brand

Acquire 3 Model Y first; add 2 Cybercab when purchasable and permitted.
Charging, wraps, cleaning ops, depot — sized for five cars, not a Waymo-scale campus.
Launch tourism marketing timed to stadium opening and peak visitor seasons.

Raise sized after vehicle + insurance quotes — targeting a fully funded five-car Phase 1.

The ask

Partner on Nashville’s next mobility brand

Seventeen million visitors. A new NFL stadium district. Driverless rides already normalized. Tesla still absent.

Nashville Unsupervised is the local operator story: tourism-first fleet, 3 Model Y + 2 Cybercab, content that already ships.

nashvilleunsupervised@gmail.com
nashvilleunsupervised.com · YouTube @NashvilleUnsupervised · X @NashvilleUnsup

Not affiliated with Tesla, Waymo, Alphabet, or the NFL. Financial charts are illustrative projections. Not an offer of securities. Vehicle photos are illustrative.